Proven Branding Case study for US Based Energy Solution Company
Our team was given an excellent opportunity to collaborate with a customer situated in the United States that provides unique energy efficiency solutions. The project’s main purpose was to assist them in establishing an online presence, assisting their target audience in finding information about their services, and improving their brand visibility. MOAR Digital 360’s skills in website design, development, and content creation was required.
Requirement
The following are the project’s primary needs.
- Create a responsive WordPress website.
- Create a contemporary, user-friendly website that highlights the benefits of their services.
- Filter and show states and localities on the map based on the type of service.
- Generate material that will help the organisation identify itself as a reliable expert.
- They have the option to add/update information and photos on their own.
Overview
We collaborated with a customer situated in the United States that provides unique energy-efficiency solutions. The firm enables building owners to take control of their buildings in order to run them more effectively and sustainably. They provide tailored methods to help their clients decrease the environmental effect of their building operations. The firm desired an online presence in order to broaden their reach and educate organisations about the energy performance of their facilities.
They contacted MOAR Digital 360 to seek our assistance with website design, development, and content authoring.
Let’s take a look at how we assisted this emerging energy efficiency business in making a name for itself online.
Approach
Here’s how we created and built a visually appealing website that suited their brand and exceeded their expectations.
Website platform
We chose the WordPress platform since the customer desired a user-friendly platform and the ability to simply update material on their website on a regular basis.
Domain name registration and web hosting
Our client already had a domain name in mind, so we looked them up and it was available. We registered for the domain name and then bought the hosting from SiteGround
Content production
Our writer spoke with the client to fully grasp what they did and how they differed from others in the similar sector. We created content for all of the pages we planned to develop based on the client’s feedback. Revisions were also done in response to client feedback.
Web design
Our web designer designed a design that fit the demands of their business. We also ensured that the design’s look and feel appropriately reflected the brand and appealed to their varied target demographics. Even in this case, adjustments were made based on the client’s comments.
Development
We began development work as soon as the client accepted the design. We created a completely responsive website with simple navigation, pages devoted to each location, and appealing call-to-actions to deliver a better overall user experience. We worked on selecting and presenting state and city maps on the service page map based on service category. We also made the map’s lists clickable, directing people to the appropriate pages.
Content population
Following that, we entered all of the content we had developed into the WordPress Content Management System (CMS). We also ensured that the text was correctly populated and formatted.
Testing and delivery
From checking every form, site speed, browser compatibility, to spell check, we did a thorough testing to find out if the site had any errors. Post the testing, we submitted the final version of the website for review to the client. Once they were happy with the outcome, we set the launch date and moved the website to live
Result
Overall, we created a fully interactive and mobile-friendly website. They were able to gain a lot of traction soon after the website went up. The website also enabled visitors to search for information in a single spot. Furthermore, we designed the website such that it may be expanded with additional features as they become available.
Here are some of the things they noticed once the website went online.
- Interesting material assisted in capturing the attention of their target audience.
- The WordPress CMS made it easier for the customer to use and administer the website.
- Users were able to identify the cities in which they operate thanks to maps on each state page. The client rapidly saw major modifications to their web visibility.
- Enhanced navigation made the entire user experience more engaging.
- Users were able to quickly locate essential information.
MOAR Digital 360, India’s best WordPress web development firm, can provide a wide range of solutions for SME’s and major enterprises in any area. Our skilled designers and developers employ cutting-edge technology to construct websites that assist businesses expand their consumer reach. We can help you establish your company as an authority and separate yourself from competition by providing high-quality article writing services.
If you want assistance with website building or content authoring, please contact us or phone us at +91 9840 364 360. We are excited to build a strong web presence that will pave the way for your success.
MOAR Digital 360, as one of the leading suppliers of marketing automation systems, can design, develop, automate, and execute your marketing campaigns. We can offer efficient solutions for your company difficulties and goals, from integrating third-party resources to website construction.
If you need assistance with website design, website development, or digital marketing for your business, please contact us or phone us at +91 9840 364 360. We are delighted to collaborate with you.
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